The Black Beer Drinker

Black Adults aged 21 and over are increasingly becoming a significant and influential consumer group within the beer industry.  Their growing interest and purchasing power are contributing to a more diverse and inclusive market landscape, as they explore and embrace a variety of beer styles and brands.  This trend is reshaping the industry, encouraging breweries to cater to the preferences and tastes of this dynamic group, ultimately leading to a more vibrant and competitive beer market.