Multicultural Resources

Hispanic Health & Beauty Shopping

Written by Lisa Chiljean | Oct 28, 2024 4:04:31 PM

The Hispanic HBA Shopper

More Hispanics than ever before are shopping for cosmetics and other products and are a significant growth opportunity for beauty retailers.  Hispanics are enthusiastic and passionate shoppers who not only enjoy the act of shopping itself but also appreciate the entire experience of in-store shopping, especially for beauty products.  Hispanic consumers represent a key target for any retailer looking to attract health & beauty shoppers.