Multicultural Resources

Hispanic Sports Fans

Written by Lisa Chiljean | Oct 30, 2024 2:40:25 PM

Hispanic Sports Fans and Activities

Hispanics are a huge growth market for any advertiser looking to include Hispanic play-by-play in their radio campaigns.  The number of Hispanics listening to sports on the radio is at an all time high, and is out-pacing growth among non-Hispanics.  The Hispanic marketplace enjoys a variety of different sports...American football and baseball included.